Lacoste was founded in 1927 as a brand that specialized in quality premium sportswear. The brand is popular for their iconic polo t-shirts featuring their recognizable logo. Lacoste is also responsible for making amazing products like pants, t-shirts, shirts, sweaters and track suits. Items created by Lacoste tend to be timeless with a sporty look.
Lacoste LIVE started out as a way to introduce Lacoste products with a much more modern look and feel. The pants for example have a much more slim fit model to them. The products maintain the quality and standards of regular Lacoste items, with a special touch.
Lacoste LIVE & FRESHCOTTON
FRESHCOTTON vallues quality and brands with a rich history. Lacoste has proven itself over the years by delivering proper clothing and footwear. The logo can be seen as a quality mark ensuring it's wearer that the item they have on is not only good looking, but also durable.