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New Balance is an American multinational brand that was founded in Boston in 1906 by William J Riley. Today, New Balance is one of the world's largest manufacturers of athletic shoes and clothing. That is why this brand should certainly not be missing in the FRESHCOTTON collection.

The new Fall 2019 collection is coming soon, with New Balance being added to our brand list. Hereby we introduce the models CM997M990 and M1530! The classic New Balance M990 achieved fame through the iconic outfits of Steve Jobs. Jobs wore a black turtleneck as standard, washed jeans with New Balance M990 underneath. The real dad shoes, now in our New Balance shop.

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